
The Dress Destination
Shopify homepage, navigation and catalogue improvements connecting fashion imagery with clear product discovery.
Explore the projectWebsite development Sydney
Build the functionality your business needs: editable content, useful enquiry workflows, catalogue navigation and connections between systems. Plan your website with our Miranda-based studio.
Selected website projects
See the brief, design approach and delivered experience across our ecommerce and marketplace work.

Shopify homepage, navigation and catalogue improvements connecting fashion imagery with clear product discovery.
Explore the project
A focused Tesla accessories storefront combining responsive design, consistent imagery and clear product presentation.
Explore the project
A practical commerce system that makes a complex catalogue easier to understand, search and buy from.
Explore the projectFrom requirement to working website
Website development turns the page plan and design into a working system. We define the required actions, editing tools and integrations before choosing the platform. A focused service site may need a straightforward CMS; a complex catalogue or operational workflow needs more discovery.
Build reusable layouts around real content, with navigation, forms and product information checked across screen sizes.
Define who updates services, projects and products, then choose an editing workflow that suits those tasks.
Scope the information to collect, where it should go and what the customer sees next. Booking and payment requirements are confirmed before implementation.
Review available APIs, account access, field mapping and failure handling before connecting a CRM, catalogue or operational service.
Retain valuable URLs where practical, map redirects when needed and check metadata, canonicals and crawl settings at launch.
Document account ownership, editing tasks, dependencies and support responsibilities. Hosting and ongoing maintenance are agreed separately.

Project example
The Part Store project demonstrates how category structure, search entry points and reusable product layouts can organise a specialist catalogue. Explore the work to see the decisions behind the interface.
Explore The Part StoreRequirements and acceptance checks agreed before the build.
Editing and ownership considered alongside functionality.
Customer actions mapped to the next operational step.
Platform selection
We compare the customer journey, content workflow, integrations and ongoing costs. Custom development is useful when it solves a specific requirement; a supported platform feature may be the more practical choice.
For service and content websites where reusable templates and publishing workflows are central.
For online stores that need managed ecommerce operations, product templates and compatible integrations.
For interfaces and workflows that require more control. Discovery defines the architecture, hosting and maintenance commitment.
Delivery and testing
We agree the expected behaviour for each important action. Testing follows the journey from the page through validation, processing and the response, with any external delivery services included in the agreed scope.
Review the current site, user tasks, data sources and required accounts. Document assumptions and dependencies.
Implement the agreed templates and workflows in a preview environment, with review points before launch.
Check form validation, responsive layouts, integration errors and any required migration rules against the scope.
Verify the public pages, account access and handover. Agree who maintains each part of the website.
Compare your options
Your proposal should explain the page templates, content responsibilities, platform costs and launch checks. Review the wider website options and pricing guide before finalising the brief.
Google-reviewed
Independent Google reviews help prospective clients assess the experience behind the work—communication, delivery and the quality of the finished result.
Five published Google reviews support the client experience. Rating and count verified September 2026; check Google for the current total.
Pair the reviews with case studies showing the brief, approach and delivered work.
Only published client feedback and demonstrable project outcomes are used.
Straight answers
Useful questions answered without the agency fog.
Design defines the layout, message and customer journey. Development implements those decisions in the website, including templates, editing tools and functionality. A project can include both, or development can work from an existing approved design.
Yes, subject to a review of the platform, code access, dependencies and requirements. We establish what can be improved safely and whether a targeted change or a rebuild is more practical.
We assess the service's integration options, required fields, access, privacy requirements and error handling first. The proposal identifies the connection, subscriptions and testing responsibilities; compatibility is confirmed before the work is promised.
Cost depends on page templates, content, functionality, integrations and migration requirements. Our pricing guide and project planner provide planning examples. A fixed proposal follows discovery and identifies third-party and ongoing costs separately.
The proposal documents account ownership, code access and licences. We define the content you need to edit and the handover required. Changes to custom functionality may still need developer support.
Simpli Digital is based at 29 Kiora Road, Miranda, and works with businesses across Sydney through workshops, shared reviews and agreed project milestones.