Current-site audit
Identify high-value pages, conversion friction, technical issues and content gaps.
Website redesign / Sutherland Shire
Keep the equity. Lose the friction.
Redesign an outdated website without discarding the pages, search visibility and customer knowledge your business has already earned.
Redesign with evidence
Change what holds the website back.
A redesign should solve a defined business and customer problem. We review the current content, search performance, journeys and platform constraints before changing the structure or visual direction.
Information architecture
Give every important service and audience a clear place in the new structure.
Conversion UX
Improve the path to quote, call, book or purchase across mobile and desktop.
Visual redesign
Create a more distinctive and credible experience aligned with the business today.
SEO migration
Map valuable URLs, redirects, canonicals and internal links before launch.
Post-launch checks
Verify forms, analytics, indexation signals and priority journeys after release.
Protect what works
A new experience with a deliberate migration.
We do not assume every old page should survive or every URL should change. Decisions follow the role each page plays for customers and search. The result is a cleaner website with fewer avoidable launch risks.
Talk through the opportunitySharper
A clearer offer and stronger visual authority.
Simpler
Less friction across navigation and enquiry journeys.
Safer
A planned transition for valuable content and URLs.
Before design begins
Understand the website you already have.
We review page performance, search queries, content quality, navigation, mobile behaviour, forms and platform constraints. This creates a keep, improve, consolidate or retire decision for important content.
Keep
Retain pages and elements that already support customer or search demand.
Improve
Rewrite, restructure or redesign content with a clear role.
Consolidate
Combine overlapping pages when one stronger answer better serves the visitor.
Retire
Remove low-value content with an appropriate redirect or response.
Launch control
Treat launch as a transition, not a switch.
Before release, we verify the redirect map, metadata, sitemap, robots settings, forms, analytics and priority mobile journeys. After release, we check the live responses and monitor important search and conversion signals.
Redirect validation
Confirm changed URLs resolve once to the most relevant live destination.
Journey testing
Test calls, forms, bookings, purchases and measurement on the production experience.
Explore the portfolio
See the work behind the approach.
Selected examples from Simpli’s portfolio. Each project explains its scope, design approach and visual direction.
Padaley Lodge
A renewed digital experience with a stronger visual and content hierarchy.
The Dress Destination
A commerce-led redesign built around confident product discovery.
Google-reviewed
Proof lives outside the pitch.
Independent Google reviews help prospective clients assess the experience behind the work—communication, delivery and the quality of the finished result.
5.0 ★★★★★ on Google
Five published Google reviews support the client experience. Rating and count verified September 2026; check Google for the current total.
Real project evidence
Pair the reviews with case studies showing the brief, approach and delivered work.
No invented proof
Only published client feedback and demonstrable project outcomes are used.
Straight answers
Straight answers.
Useful questions answered without the agency fog.
01How do I know if I need a redesign or a new website?
We assess whether the current platform, structure and content can support the required improvements. If targeted changes can solve the problem, a complete rebuild may not be necessary.
02Will a redesign affect my Google rankings?
Any material website change can affect organic performance. A structured migration reduces avoidable risk by protecting useful content, mapping changed URLs and validating technical signals, but no agency can guarantee rankings.
03Can you redesign Wix, Shopify or WordPress websites?
Yes. We first assess the current platform against your editing, content, integration and growth requirements before recommending whether to retain or change it.
04Can the new website keep my existing domain?
Yes. The domain can normally remain while the website platform or design changes. DNS and launch responsibilities are agreed in the project plan.
05Are you local to the Sutherland Shire?
Yes. Simpli Digital is based in Miranda and works with businesses across the Shire and wider Australia.
Make the next version earn its place.
Startthe brief